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SR Suntour at Megavalanche
This year's Mégavalanche race in Alpe d'Huez marked the 20th edition and the 10th anniversary of SR Suntour's title sponsoring partnership with this legendary event in the French alps. SR Suntour had more sponsored riders in the race than ever before:...
Lake’s Scottish riders win silver medal in the Commonwealth Games
Scottish Cycling’s Aileen McGlynn and Louise Haston owned the proud moment of winning Scotland’s first medal of the Commonwealth games after they cycled to silver in the Para-Sport Sprint B event. McGlynn, from Paisley, and pilot Louise Haston, from...
Forme supports Tour de ITV
Forme Bikes ridden by celebrities in charity ride Some of you might of spotted Good Morning Britain's Laura Tobin standing in front of a Forme Longcliffe 5FE on ITV this morning. She was promoting the 60 mile “star-studded peloton” ride across the...
TODAYS CYCLIST GEARS UP FOR YORKSHIRE FESTIVAL OF CYCLING
Taking place throughout the Grand Depart weekend from 4th - 6th July 2014, the Dare 2b Yorkshire Festival of Cycling is set to be the biggest celebration of cycling that Yorkshire has ever seen, with thousands set to attend and to watch the Tour first hand as the peloton rides through Harewood’s grounds. Guests will enjoy a true Festival atmosphere with camping, hospitality, live entertainment and participation events in the grounds.
SiS launches new Greatness From The Inside Out campaign
Leading endurance nutrition manufacturer Science in Sport (SiS) has teamed up with creative consultancy The Gallery Network to launch a new marketing and advertising campaign, entitled Greatness From The Inside Out, focusing on the theme that the human body is the most high-tech piece of equipment you’ll ever own.
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